Prudence
PRUDENCE – especially in this online business world.
A prudent person is a careful person.
Cautious.
Considers the whole situation.
Does the right thing.
Generally associated with a person with wisdom.
People who see the total picture and have a larger perspective.
You do not hear about this word often.
But oh it is good, yes in all online business.
It speaks of discipline.
It speaks of having some guard rails so that you do not plunge over the side.
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