Since November of 2002, we have produced what has become the most popular and most respected testing report on manual hit exchanges. It’s called the Hit Exchange Report, updated every Tuesday.
One of its most popular features are the Top 20. It’s a ranking of overall performance for the most recent 30-days testing period. Data collected (app. one million hits for each report) is used to determine a composite score that then determines the Top 20 each week. But the Top 20 is only a small part of each report.
Delivery + Unique + Sitting Balance + Bounce Rate + New Visitors + Actual Results = Overall Ranking
Each report includes various rankings, stats, raw data, and other useful information. It is designed to be used, weekly, to plan and organize all your hit exchange advertising. Those using it, consistently, diligently, are significantly improving both traffic and results.
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