Hoopla! Rankings
Since November of 2002, we have produced what has become the most popular and the most respected testing report on manual hit exchanges. It’s called the Hit Exchange Report, and it’s published every Tuesday.
One of its most popular features is the Overall Top 20. It’s a ranking of overall performance for the most recent 30-day testing period. Data collected is used to determine a composite score that then determines the Top 20 each week.
Literally, dozens of educational type programs, and thousands of marketers worldwide, reference and use our rankings (aka – The Hoopla! Rankings) on a daily basis. We say, simply and sincerely, thank you.
We collect and analyze ONE BILLION HITS. Smile, just joking, but we do, on average, collect and analyze one million hits for each report. And unlike common practice in this marketing world, that’s just not a big number we throw out.
The Hit Exchange Report includes various rankings, summaries, raw data, and useful info, fully presented, as guide, to increase and maximize your advertising.
Here is an example of some of the stats:
Raw Delivery
Primary Conversion Rate
Secondary Conversion Rate
Bounce Rate
New Visitors
Unique Hits
Commissions
Attention Hit Exchange and/or Safelist Owners
Our work is 100% independent, and based on statistical testing data only.
We do not own or operate any exchange or safelist. In addition, we do not joint-venture, and/or, participate in any buddy system, network, or the good ole boy club.
This is not about awarding and celebrating winners. The point of our testing is to reveal top performance. Our clients are encouraged to use the weekly reports to increase and maximize their advertising.
Our stats are real. We use them ourselves to make advertising decisions. Too many numbers are boring to most people; that’s why we provide this service. All serious marketers know they should track, but don’t have the time or resources.
Our analysis is primarily a mathematical one. While we recognize that other factors are important, we leave most subjective evaluations to other Internet services. No one can pay their way into a higher position on our lists. We don’t run popularity contests or pat anyone on the back.
We maintain a permanent record of all data we’ve accumulated since we began testing in 2002. This not only includes programs on today’s report, but every program, we have ever studied. This historical record is important because we can study long-term changes in any individual program or the industry as a whole. Our entire database is quite large and growing every day.
More than one person contributes to the reports. We collect stats from a team of normal hit exchange users. It is NOT necessary for our team to use an exchange in order to collect stats. In fact, we collect hundreds to thousands of hits each week from exchanges we’ve never heard of. And only when an exchange produces competing stats do join and become active members.
How To Get Your Hit Exchange Noticed By Hoopla?
The simplest method is to promote your TrafficHoopla, or any TrafficHoopla.com page, on your exchange. We first take notice of raw hits (a few hundred during the past 30-days) and then results.

The above Hoopla Ranking logo may be used by anyone as long as they link it to TrafficHoopla.com. If you are a member of TrafficHoopla, we recommend and encourage you to link to your TrafficHoopla URL, get signup’s, and build traffic. However, whatever works best for you is fine.
Today, we realize there are many competing ranking services, using various methods, and requirements. We were one of the first, and we’d to think we are the best.
As far your benefits when ranked by Hoopla, the impact is significant. The fact is, when Hoopla! comes to town, we bring lot’s of friends, literally, and historically, they spend money too.



